2013/08/06

WorldWatchReport™ Featured in Forbes Middle East

  July-August 2013 Issue – According to luxury watch experts, the WorldWatchReport™, Saudi Arabia ranks amongst the top 20 export markets for luxury watches. The country lays in 19th place, hot on the heels of the UAE in 18th place and one spot ahead of Qatar. Meanwhile, though the Saudi market experienced weak growth of -18% from 2011 to 2012, sub-par performance which also applies to the region at large, does not spell disaster. “The drop is artificial…on the basis that between 2010 and 2012, a certain number of brands opened mono-brand boutiques in the region,” explains Omar Chaoui, General Manager …

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Watch Forums Most Influential Platform Amongst Collectors and Aficionados

– Published on Europa Star, July 2013 Watch forums are one of the oldest, most established forms of social media on the Internet and have earned their place in the promotion of luxury watch brands, principally in the Haute Horlogerie and Prestige categories amongst collectors and watch aficionados. For the first time since launching nine years ago, the WorldWatchReport™ introduced a new metric measuring the importance and reach of these forums. Since they are often overshadowed by hipper, newer platforms such as Facebook and Twitter, watch brands should pay closer attention to these forums, if they aren’t already. According to …

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